Decades ago I worked as a trainer in an outbound call center (read telemarketing shop). I’d climbed the ranks quickly from modest dinnertime annoyance to being in the position to train and shape common sense in others. It was an interesting period. We handled fundraising I later considered dubious, sold pay-per-view boxing, offered free trials … Continue reading Robotic Sales Tactics … Wrrrr… eep-eep, beep-boop … Zzzzzz
There’s an old saying – at least I hope it’s still a saying, ‘You only get one chance to make a first impression.’ It’s the premise, albeit somewhat misguided perhaps, behind the retail greeter. “Welcome to Wally-World, thank you for coming.” It’s also behind the root principal of consistency in service and hospitality. If a … Continue reading First Impressions: No Substitutions
Typos are a given, so proof-reading is essential.
My travels bring me in to a wide variety of settings across a range of industries. I may be photographing an event, portrait or party one day, then a product line the next. I can also find myself analyzing processes within a small business or large-scale enterprise. I’ve recently been spending some time on a construction … Continue reading Are You Putting Best Practices To Work In Your Business?
I was wrong. Or was I? For months I’ve been dismissing the negative impacts of Amazon on the economy. Perhaps I’ve got a soft spot for a success story. After all, who really took the company seriously when it launched as an online bookseller? Now look at ‘em. Amazon has done incredible things! Sure there’s … Continue reading Just say Ahhh-mazon…
I’ve long been an fan of infomercials and television advertising – or as I prefer to describe it, “a student of the pitch.’ I’m not crazy mind you, I do prefer commercial free broadcasts, have time-shifted since the age of the VCR and have been known to pause a DVR long enough to get ahead … Continue reading Free, free, free.
Recently, after a nearly two-hour drive to see an exhibit that was scheduled to hang for just a few weeks, I chatted with a volunteer docent in a small-town museum in New York’s southern Catskills. The conversation was not the reason for my trip – but it’s what has stayed with me most from the … Continue reading Innovative Staffing? Not Really
For close to 40 years my family has enjoyed a ‘go-to’ pizzeria in the Flatbush section of Brooklyn. With a multitude of choices within walking or delivery distance, this place was a standout. Somehow, just a little tastier than the competition. Even after we’ve flown the family coop - when visiting the old neighborhood and … Continue reading Ready for a Change?
“You’ve Tried the Rest, Now Try the Best” That’s one of my favorite pizza box slogans. Another, I’m sure I’ve seen is “If you love our pizza, tell a friend. If not, tell us.” Mr. Cynical side has always interpreted that latter suggestion as ‘tell us and it will die with us,’ but my inner … Continue reading B-B-Bad Reputation?
I’m taking a moment on this International Workers Day to send up a flare. I’m sending out an S. O. S. -- We need help! Mayday! The May 1st announcement that the Trump Administration would discontinue an education initiative focused on young women and girls in developing nations, “Let Girls Learn,” was yet another ‘last … Continue reading . . . – – – . . . Sending out an S.O.S.