Just say Ahhh-mazon…

I was wrong. Or was I? For months I’ve been dismissing the negative impacts of Amazon on the economy. Perhaps I’ve got a soft spot for a success story. After all, who really took the company seriously when it launched as an online bookseller? Now look at ‘em. Amazon has done incredible things! Sure there’s … Continue reading Just say Ahhh-mazon…

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“Oops. That’s not what I meant to buy…” Or, “On Brand Recognition”​

Which POTUS was it that was chided (perhaps unfairly), as amazed by grocery scanning technology? Well, everyone but him has probably noticed the way some strore brand or private-label brands of consumer packaged goods mimic the national brands’ packaging. I enjoy studying knockoffs. Sometimes I do a double-take, looking at a package for a product … Continue reading “Oops. That’s not what I meant to buy…” Or, “On Brand Recognition”​